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Home Services

The growth partner for residential brands

Audience reach, performance media, and AI-powered engagement — connected into one system that acquires customers.

How we drive growth

  • Performance Media

    • Award-winning media team driving outcome-based results across paid search and social
    • Campaigns engineered to lower cost per acquisition, not just spend budget
    • AI-powered insights and incrementality testing to prove what’s working
  • Digital Experiences

    • Personalized landing pages built to convert, tailored by consumer intent and behavior
    • AI-driven multivariate optimization that continuously improves conversion in real time
    • First-party data activation that improves performance across every stage of the funnel
  • AI-Powered Engagement

    • AI chat, voice, and RCS that reach consumers at the exact moment of decision
    • Outcome-based sales activation from first contact to signed customer
    • In-house sales center with dedicated agents who qualify, follow through, and close

Most partners help you buy media. Centerfield helps you grow.

Audience Reach

Reach consumers before they choose a competitor. Our network of trusted editorial, review, and social brands influences purchasing decisions before consumers enter the market.

  • 250M+ consumers reached annually
  • 98% U.S. household reach

Performance isn’t a promise. It’s measured.

  • 236% average ROI — validated by Forrester
  • Outcome-based partnerships: we invest upfront and get paid when results are delivered
  • Closed-loop reporting ties every media dollar to measurable growth
  • AI-Powered Sales
    +126%

    lift in live connections

    Deployed an AI-led calling model to break through AI call screening barriers — restoring access to consumers competitors couldn’t reach.

    See how we did it
    • AI call screening created an industry-wide barrier, cutting connect rates between brands and consumers
    • Centerfield deployed an agentic AI calling model to identify and break through the barrier
    • The result: dramatically more live connections and access to previously unreachable audiences
  • Performance Media
    +27%

    incremental conversions

    As an early Google AI Max adopter, helped clients push past performance plateaus and unlock new volume without sacrificing efficiency.

    See how we did it
    • A leading home services brand hit a performance ceiling where conventional paid search optimization had nothing left to offer
    • As an early Google AI Max adopter, Centerfield unlocked new consumer segments competitors couldn’t reach
    • The result: 27% incremental conversion growth at efficient acquisition costs
  • AI-Powered Engagement
    +60%

    conversion rate lift

    Replaced generic SMS with AI-powered RCS — more personal interactions, better qualification, measurably more customers.

    See how we did it
    • A leading internet service provider replaced generic SMS outreach with AI-powered RCS messaging
    • Richer, more relevant interactions improved real-time consumer qualification
    • The result: 60% lift in conversion rates from the same consumer base

Let’s build your growth plan

Tell us about your brand and our team will reach out to build a strategy designed around your goals.

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