What we see across 250 million consumers
Centerfield's owned properties give us a ground-level view of how real people research, compare, and choose — in insurance, ecommerce, home services, and B2B. Each issue draws on that behavioral data, plus original surveys and controlled studies, to surface one finding acquisition leaders can act on.
70B+user engagements
98%of US households
90+owned comparison sites
Home security, crime trends, and personal safety research.safehome.org/resources 
Digital security habits, tool adoption, and attitudes toward privacy and fraud.security.org/resources 
Senior housing, care costs, and aging in place.seniorliving.org/research 
Medicare, finances, and technology adoption among adults 60+.theseniorlist.com/research 
Connectivity gaps, the digital divide, and internet infrastructure.broadbandnow.com/research 
Car ownership costs, safe driving, and how drivers shop and switch.autoinsurance.com/research 
Shopping trends, seasonal behavior, and cost of living research.savings.com/insights 
Internet availability, coverage gaps, and research for people on the move.inmyarea.com/research
One finding. Every month. Free.
Join acquisition leaders at the brands investing most in digital media.
We’ll never share your address. Unsubscribe anytime.