Our cultureAt Centerfield we work hard, kick back with our team, and celebrate our successes.
One of our core values is a commitment to giving back to our local community. We work with the Midnight Mission, the Do Good Bus, New York Cares, and the Lennox LEAP program at Moffett Elementary.View Careers
Diversity, Equity, Inclusion, and Belonging at Centerfield
Our DEIB efforts are crucial to Centerfield’s commitment to continuous evolution and leading by example – two of our core values.
We believe that diversity of thought and life experience is just as valuable to our team as skills and career background. By fostering an equitable and inclusive environment, Centerfielders can do their best work because they know they belong here. And, it’s just the right thing to do.
We’re proud to be well above the industry average in several areas. At the same time, “average” isn’t good enough, and there are some areas where we are specifically focusing on improving. See below for more insight into our DEIB 2022 metrics and our goals.Learn More
We enjoy fun social events throughout the year, from happy hours to scavenger hunts, casino nights, scenic hikes, and winery tours! We also have onsite fitness classes, free snacks, and catered lunches.We're Hiring
What Centerfielders have to sayLearn about our story and hear what our team members have to say about finding success at Centerfield.
Our Leadership Team
Jason CohenCo-Founder and Co-CEO
Jason Cohen is a well-recognized leader in the interactive marketing industry. Jason co-founded Centerfield with Brett Cravatt in 2011 and focuses on the company’s strategy and go-to-market activities. Jason began his career at DoubleClick before founding WiseAds New Media, where he served as CEO and was responsible for expanding the company from zero to sixty plus employees in just eighteen months. WiseAds was subsequently acquired by About.com in 2000. Jason then served as President of MediaWhiz, a leading online direct marketing company, for which he was a finalist for Ernst & Young’s Entrepreneur of the Year award in 2007. In addition to Centerfield, Jason is also an active Venture Partner at Cross Cut Ventures and has personally invested in successful online companies like Voicestar (exited to Marchex), Hautelook (exited to Nordstrom), and AchieveCard (exited to Greendot).
Brett CravattCo-Founder and Co-CEO
Brett Cravatt is a seasoned entrepreneur and executive in the digital advertising sector. Brett co-founded Centerfield with Jason Cohen in 2011 and is focuses on the company’s strategy, as well as media and operations. Prior to Centerfield, Brett founded and worked as the CEO of WebYES! Brett also co-founded Achieve Financial Services, one of the fastest growing GPR debit card businesses in the prepaid industry, which was acquired by GreenDot (NASD: GDOT). From 2001-2006, Brett served as the COO of Vendare Media, guiding the business from 10mm in annual revenue to over 120mm in annual revenue and 20mm in EBITDA. Brett has also served on various Boards including Interclick (NASD: ICLK), which was successfully acquired by Yahoo! in 2012. Brett holds a Bachelor’s degree in Political Science from U.C. Berkeley and a J.D. from Stanford Law School.
Brad GreenCHIEF FINANCIAL OFFICER
Brad Green serves as Chief Financial Officer at Centerfield, where he manages the financial and accounting teams. Prior to Centerfield, Brad was a founding member of, and oversaw the financial, human resource, legal, and administrative operations at Spruce Media, a leading Facebook Ads API Partner that was designated as one of twelve companies by Facebook to their Strategic Preferred Marketing Developer Program. Prior to Spruce, Brad led all financial functions at SocialCash and Gratis Internet. SocialCash created some of the first ad units on Facebook, and Gratis Internet was an online ad network and a pioneer in the incentive marketing industry. He began his career at PricewaterhouseCoopers, holds a Bachelor’s degree in Accountancy from University of Illinois, and is a Certified Public Accountant.
John BusbyCHIEF MARKETING OFFICER AND MANAGING DIRECTOR
John Busby serves as Centerfield’s Chief Marketing Officer and Managing Director, Digital Brands. In addition to corporate marketing, John leads Centerfield’s Digital Brands, which help millions of in-market consumers choose and purchase the right product or service through brands like Business.com and BroadbandNow. Prior to joining Centerfield, John was Head of Analytics for Amazon’s grocery division. Prior to Amazon, John was Senior Vice President of Analytics and Marketing at Marchex. He holds a Bachelor’s degree from Northwestern University.
Aniketh ParmarEXECUTIVE VICE PRESIDENT OF TECHNOLOGY
Aniketh Parmar serves as Centerfield’s Executive Vice President of Technology, where he oversees the technology initiatives and execution across the organization. Before joining Centerfield in 2014, Aniketh was architecting and designing scalable e-commerce applications for various direct-to-consumer brands at Conversion Systems. He began his career at Edwards Lifesciences as a passionate engineer and earned his master’s degree in Computer Science from California State University Long Beach.
Gena RomanoSENIOR VICE PRESIDENT, PEOPLE OPERATIONS
Gena Romano serves as Centerfield’s Senior Vice President of People Operations, where she manages all domestic and international HR matters, including life cycle management, learning and development, talent management, organizational design, total rewards, benefits and payroll. She brings 15 years of human resources experience to the company. Prior to joining Centerfield, Gena worked for L’Oréal for 6 years in a HR leadership capacity with a focus on acquisition management. Gena played 4 years of collegiate soccer at Wayne State College where she obtained a Bachelor’s degree in Human Resource Management. She also holds a Master’s degree in Project Management from Bellevue University.
Kevin MiaoGENERAL COUNSEL
Kevin Miao oversees all of Centerfield’s legal matters. Prior to joining Centerfield, Kevin practiced in the business department at Buckner, Robinson & Mirkovich, where he was a member of the firm’s commercial transactions, business litigation and corporate law practice groups. Kevin received his J.D. degree from Loyola Law School, M.H.A. degree from the University of Southern California and a B.A. degree from the University of California, Berkeley. Kevin is licensed by The State Bar of California.
Scott NorwalkPresident, Business Services
Scott Norwalk joined Centerfield in 2010 and has played an essential role in the company’s overall success. As President of Centerfield’s Business Services division, Scott leads the organization responsible for demand generation and customer acquisition for B2B clients. Prior to his current role, Scott was SVP of Strategic Partnerships, running the business development and client services teams. Scott has a Bachelor’s degree in Communications from the University of Rhode Island, a Professional Certificate in Digital Media Marketing from NYU, and a Master’s Certificate in Industrial and Product Design from eCornell.
Gary PakExecutive Vice President of Operations
Gary Pak serves as Centerfield’s Executive Vice President of Operations. Prior previously held the position of Centerfield’s CTO and oversaw the company’s core technology products and IT. Prior to joining Centerfield in 2011, Gary was the SVP of Engineering for WebYES! and was responsible for architecting and scaling their technology platforms. From 2006 to 2008, Gary spent several years at online startup Spot Runner holding various technical management and leadership positions.
Brock BoserCHIEF OF DIGITAL BRANDS
Brock Boser is Centerfield’s Chief of Digital Brands and oversees operations for Centerfield’s Consumer Guides. Prior to Centerfield, Brock was the Co-Founder and Managing Partner of Digital Ventures, a Venture Equity Firm which was acquired by Centerfield in January 2020. Digital Ventures developed a platform and vertical agnostic operating model over the course of 6 years and 5 acquisitions. Prior to Digital Ventures, Brock oversaw SEO at CNET, a CBS Interactive Company and was employee #1 and COO at Text Link Ads, which was acquired By MediaWhiz.
Luanne MarekSENIOR VICE PRESIDENT, MEDIA
Luanne Marek serves as Centerfield’s Senior Vice President of Media, overseeing all forms of paid media buying including search, social, display and native. Luanne joined Centerfield with the acquisition of Qology Direct in 2017. She was previously with Qology Direct for 6 years where she led both the marketing and operations teams responsible for customer acquisition, digital marketing and strategic planning in the Home Services vertical. Luanne has a deep understanding of the online-to-offline marketing and sales process as well as a strong track record of developing and executing best-in-class channel operations. Luanne is passionately data driven in her approach to omni-channel marketing strategies to ensure an optimal customer experience.
Laryssa JardineSENIOR VICE PRESIDENT, PRODUCT
Laryssa Jardine serves as Senior Vice President of Product Development where she leads the Product and Development team in building state of the art technology to support all lines of the business. Additionally, she helps streamline operations across departments and teams to ensure processes and tools are in place to improve workflows. Prior to Centerfield, Laryssa worked at Big Spaceship – a digital advertising agency – partnering with Google Labs on product development. Laryssa graduated from Chapman University and began her career in London at Wunderman working on behalf of Land Rover for their global digital marketing department.
Josh LevySENIOR VICE PRESIDENT, ANALYTICS
Josh Levy serves as the Senior Vice President of Analytics where he uses data to drive efficiency throughout the business. Prior to Centerfield, Josh was the Managing Director of Datalot where he applied their innovative call technology to the Insurance industry. Previously, Josh led email marketing and algorithmic media buying efforts. Before Datalot, Josh worked on the fixed income trading desk at Susquehanna International Group. Josh holds a degree in physics from the University of Pennsylvania.
Avishan HojatSENIOR VICE PRESIDENT, CLIENT STRATEGY
Avishan serves as Centerfield’s Senior Vice President of Client Strategy, leveraging the company’s unmatched products and value proposition to help its strategic partners grow and achieve success. She has over 20 years of experience in fast-paced internet growth sectors and online media, with a relentless passion for building strategic partner solutions and fostering positive client relationships. As a pioneer within the online marketing industry, she held multiple leadership roles at ValueClick (NASDAQ VCLK), DoubleClick (acquired by Google), and MediaWhiz (acquired by Matomy Media Group). Prior to joining Centerfield, Avishan was part of the executive team at HigherEducation.com, driving all partner-facing functions, and ultimately helping the company to two successful exits (The Vistria Group and Red Ventures).